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VeChain (VET) PNG and SVG Logo Download
About VeChain
The VeChain logo is a symbol of trust, innovation, and sustainability. It reflects the mission of connecting blockchain with the real world and turning technology into real, measurable value.
VeChain positions itself as a forward-thinking Web3 brand focused on building real-world blockchain applications that demonstrate technology's utility beyond speculation.
Logo
| Element | Description |
|---|---|
| Symbol | Stylized "V" mark representing VeChain |
| Wordmark | "VeChain" with integrated V symbol |
| Symbolism | Trust, innovation, sustainability |
| Mission | Connecting blockchain with the real world |
Logo Variations
Primary Full Logo
| Variant | Background | Usage |
|---|---|---|
| Color Light | Light/white backgrounds | Primary use on light surfaces |
| Color Dark | Dark/navy backgrounds | Primary use on dark surfaces |
| Monochrome Light | Light backgrounds | Single-color applications |
| Monochrome Dark | Dark backgrounds | Single-color applications |
Primary Short Logo (App Icon)
| Variant | Description |
|---|---|
| Color | Purple "V" symbol in rounded square container |
| Monochrome | Dark "V" symbol in rounded square container |
Logo Types
| Logo | Usage |
|---|---|
| VeChain Logo | Primary brand representation |
| VeChainThor Logo | Blockchain-specific branding |
Clearspace Guidelines
The "V" symbol serves as the measurement unit for spacing:
| Lockup Type | Clearspace |
|---|---|
| Full Logo | "V" space as margin guide on all sides |
| Partnership Horizontal | "V" space between VeChain logo and partner logo |
| Partnership Vertical | 50% "V" space above and below divider |
| Logomark Partnership | 50% "V" space with vertical divider |
Co-branding Principles
Partnership Lockups
| Format | Description |
|---|---|
| Horizontal Lockup | VeChain logo + space + Partner logo (side by side) |
| Vertical Lockup | VeChain logo above Partner logo with divider line |
| Logomark Lockup | V symbol + vertical divider + Partner initial/logo |
Color Palette
Primary Colors
| Color | HEX | RGB | CMYK |
|---|---|---|---|
| VeChain Purple | #7266FF | 114, 102, 255 | 55, 60, 0, 0 |
| Dark Purple | #0C0A1F | 12, 10, 31 | 61, 68, 0, 88 |
| Light Purple | #BDB8FF | 189, 184, 255 | 26, 28, 0, 0 |
Neutral Colors
| Color | HEX | RGB | CMYK |
|---|---|---|---|
| Cool Gray | #F1F1F4 | 241, 241, 244 | 1, 1, 0, 4 |
| Almost White | #FCFCFD | 252, 252, 253 | 0, 0, 0, 1 |
The core palette is built around VeChain Purple, a bold digital color that expresses innovation and trust. Consistent use of this color builds recognition and unifies touchpoints.
Typography
VeChain uses two type families across communications:
| Font | Role | Character |
|---|---|---|
| Satoshi | Headlines, key messages | Clarity and confidence |
| Inter | Body text, platforms | Readability and accessibility |
Their clean, modern look reinforces VeChain's positioning as a forward-thinking Web3 brand. Together, they create a consistent and contemporary typographic voice that helps VeChain stand out, connect with its audience, and communicate trust and innovation.
Naming Rules
Correct Spelling
| Brand | Correct Format | Capitalization |
|---|---|---|
| VeChain | VeChain | Capital V and C |
| VeChainThor | VeChainThor | Capital V, C, and T |
Incorrect Spellings (Do Not Use)
| Incorrect | Why |
|---|---|
| vechain | Missing capitals |
| Ve Chain | Should not have space |
| Vechain | Missing capital C |
Brand Graphic Pack
Background Elements
| Asset | Variant |
|---|---|
| Background / Dark | Solid dark purple background |
| Background / Dark / Textured | Dark with flowing line textures |
| Background / Light | Solid light gradient background |
| Background / Light / Textured | Light with flowing line textures |
Illustrations
3D coin/token renders available for use across marketing materials, featuring:
- VET token designs
- VTHO token designs
- Multiple metallic finishes (silver, black, purple, glass)
Ecosystem & Products
| Product | Description |
|---|---|
| VeChainThor | The VeChainThor blockchain |
| VeWorld | Mobile/web wallet application |
| StarGate | Staking mechanism for $VET holders |
| $VET | Primary token |
| $VTHO | Gas/utility token (powered by staking VET) |
Brand in Context
Brand guidelines provide examples of how VeChain's colour, typography, and layout come together across real communications. Use these as reference when building new assets so every touchpoint feels consistent, recognisable, and unmistakably VeChain.
Application Examples
| Format | Usage |
|---|---|
| Social Graphics | Announcements, quotes, product features |
| Marketing Materials | Staking guides, feature announcements |
| Quote Cards | Leadership quotes with branding |
| App Promotions | VeWorld notifications and rewards |
Brand Assets Available
| Asset | Formats |
|---|---|
| Full Logo Pack | PNG, SVG |
| Short Logo (App Icon) | PNG, SVG |
| VeChainThor Logo | PNG, SVG |
| Typography (Satoshi, Inter) | Font files |
| Colour Swatch | |
| Graphic Pack (Backgrounds, Illustrations) | SVG, PNG |
Official Resources
| Resource | Description |
|---|---|
| Website | vechain.org |
| Brand Assets | Download Full Logo Pack |
| Fonts | Download Fonts |
| Colour Swatch | Download Colour Swatch PDF |
| Graphic Pack | Download Graphic Pack (SVG/PNG) |
Community & Governance
| Section | Resources |
|---|---|
| Learn | Understanding VeChain, Blog, Governance |
| Get Started | Our Products, Staking, Voting, Support |
| Build | Builder Resources, Validator Program |
| Participate | Brand Assets, Community |
© 2025 VeChain. All rights reserved.
Contribute
You can submit a new crypto project (needs to be listed on CoinMarketCap) logo to Coinary by sending us the .SVG (vector) file of the logo.
Alternatively, if you are the owner of the brand, and if the logo is presented or being used in a wrong way, you can request the logo to be removed.
The third option is the possibility to update the existing logo, add additional logo versions, include notes or links to branding guidelines, etc.
How to Credit Logos from Coinary
If you use a logo from our collection, please credit the source by linking back to us. Just copy and paste the following HTML snippet:
Example with Image Attribution
<img src="https://coinary.net/static/images/vechain-vet-logo.png" alt="VECHAIN VET logo" width="100" />
<p>
Logo source: <a href="https://coinary.net" target="_blank" rel="noopener noreferrer">Coinary</a>
</p>Or, if you prefer a more concise version:
<a href="https://coinary.net" target="_blank" rel="noopener noreferrer">
Source: Coinary
</a>- Authors
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